Previously “Alliance Biomedical Research”, Vitalink needed a full rebrand including naming, visual identity, and communication strategy and along with a custom digital infrastructure fully integrate of all their locations and supercharge their patient recruitment.
Connecting Two Custom Websites
3 Owl designed and coded two custom websites for Vitalink one to grow their thought leadership in clinical research and the other to recruit patients. We integrated both websites into one backend interface to streamline operations by syncing data between the two websites saving the client hours of data entry time and fast tracking our marketing efforts.
COVID Vaccine Recruitment
Within 48 hours of Vitalink being award Moderna's landmark COVID-19 vaccine trial, 3 Owl launched a comprehensive digital campaign with unique creative, a custom landing page, advanced analytics and integration with Vitalink's CRM. Within a week, we filmed a broadcast commercial and aired it for a week. Our efforts resulted in Vitalink recruiting an additional 3,000 patients — 10% of the entire trial's patient requirement.
Having worked with 3 Owl for nearly decade, they continue to be an indispensable brand and marketing partner. They are truly an extension of our team.— Steve Clemons, Vitalink CEO and President